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Entries Tagged as 'Local Search'

Top Google Places Ranking Factors for Local Search Optimization

March 19th, 2012 · 15 Comments

My post on Bizible’s new local search ranking factors study is now up at SearchEngineLand. You can also get more detail on the study and the results on Bizible’s blog. As mentioned in my SEL post, Bizible claims the study is scientifically valid and while in general I liked their approach, I can think of [...]

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Tags: Google Maps · Google Place Pages · Local Search · Online Maps · Online Reviews

New Google Places Ranking Factors Data Coming Monday

March 16th, 2012 · 13 Comments

 On Monday, my SearchEngineLand column will preview the results of a new Google Places Ranking Factors study conducted by Bizible.  Aaron Bird, CEO & Night Janitor of Bizible, approached me a month or two ago about the study and I was intrigued by his approach. The study is a scientific complement to David Mihm’s well-known [...]

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Tags: Google Maps · Google Place Pages · Google Place Search · Local Search

The Google Venice Update – Another Nail in the IYP Coffin?

March 5th, 2012 · 4 Comments

Linda Buquet has an interesting read on the recent Google Venice Update, which among other things appears to have boosted local businesses’ ability to rank in the organic, non-Places results: “If my research is right and 75% of searches are for “cityless keywords” then this is a huge opportunity that didn’t exist before – to [...]

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Tags: Google Maps · Google Place Pages · Local Search

Local Listings Are The Most Trusted – #SMX West

February 28th, 2012 · 3 Comments

I am sitting in the SMX West exhibit hall where Gregg Stewart of 15miles is presenting some of the findings of the latest Local Search Usage study conducted in conjunction with Localeze. The survey study consists of a targeted sample of over 4,000 users of local business Internet searchers, broken into 3 search categories – [...]

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Tags: Daily Deals · Local Data · Local Search

Death (and Linkbait) Becomes The PhoneBook

January 11th, 2012 · No Comments

WhitePages.com gets into the infographic/linkbait game:

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Tags: Linkbuilding · Local Search · Yellow Pages