LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Local Data'

Local Directories May Survive Google’s New Local Knowledge Pack

November 18th, 2014 · 3 Comments

Total Google Traffic New K-Pack

Last week, Google started to switch out its local Carousel results for a new set of mobilish-type pack results that appear to rely heavily on its local Knowledge Panels, so let’s call it a Knowledge Pack, or “K-Pack”, for the purposes of this post. In his seminal post Some Thoughts On The New Pak Results […]

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Tags: Google · Google+ Local · Local Data · Local Search · Yellow Pages

Why Fixing Bad N.A.P. Data Issues Sucks

August 25th, 2014 · 11 Comments

Nyagoslav (think Cher, Michael, Brittany, etc.) gets all OCD on my recent post where I used our NAP Hunter extension to surface some bogus N.A.P. data issues. He really peels back the rotten onion: “The NPI registry is one of the most trustworthy data sources in the medical industry, so the chances that this was […]

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Tags: Local Data

Everything You Wanted To Know About Duplicate Business Listings…

May 22nd, 2014 · 4 Comments

Yext Duplicate Business Listings

…but not really. I mean who really wants to understand how duplicate business listings are created and how the problem can be solved? It’s not exactly cocktail party conversation. But if your business is affected by them, like every business that relies on local search traffic is, perhaps you might want to take a few […]

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Tags: Local Data

How To Do a Local Infographic Right Airbnb Style

March 25th, 2014 · 2 Comments

Airbnb Local Economic Impact

Airbnb just released a beautiful interactive infographic on the local economic impact the company has had on nine cities. If you are considering using content to attract links, for both national and local SEO, this would be a good piece to study. The design is beautiful, but the interaction and “scrollability” is what sets this […]

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Tags: Linkbuilding · Local Data

The Moz Local Review

March 18th, 2014 · 75 Comments

Moz Local

A year and a half after Moz’s acquisition of GetListed, David Mihm’s local listings baby has finally burst out of the womb. Business listings management is one of the trickiest aspects of local SEO and David has long been focused on trying to simplify the process for SMBs. So let’s see what Moz Local can […]

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Tags: Local Data