LOC@L SEO GUIDE

A lot of you have been asking for a copy of the presentation I gave at last week’s Interactive Local Media conference. The subject was how to use keyword research and site architecture to help a site rank for variations of searches for service categories in a particular city.The challenge most local search sites […]

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If you don’t follow Jason this is probably a worthless read. He has developed quite a reputation in the SEO community and so this post is for my SEO readers out there.
Jason was interviewed at the Kelsey conference last week by Peter Krasilovsky. I got to this panel late but here are my […]

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Last Friday, Allison Mnookin, VP Small Business for Intuit, presented results of a small business survey at the Kelsey Group’s Interactive Local Media conference. The presentation was full of interesting stats but the one that really stood out was that about 20% of those surveyed claimed that SEO was by far their “most effective” […]

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Here it is straight from the man who spends all day long talking to Yellow Pages companies:
2008 will be the year of multi-channel expansion driven by yellow page companies.  These co’s will start moving their advertisers across multiple media platforms - Ad sponsored DA, Mobile, IYP, Search, etc.
Call-tracking will unify platforms.
Yellow Pages headings will begin […]

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Ian McAnerin of McAnerin Networks offers these tips to finding good links:
Search Google: If it’s in Google chances are it’s a page worth getting a link from.  I don’t totally agree with this but it’s liveblogging so wtf.
Search For Sites That Allow You To Submit Links: Search Google with terms related to your business like […]

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Just a note to my readers that I have touched down in LA and will (maybe) live blog some of the local search sessions - definitely not the one I am in at 11 though.

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