LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Google'

THE TOP 5 USES FOR THE REL=AUTHOR TAG

August 28th, 2014 · 5 Comments

1. Stick under wobbly table legs 2. Supplement for low carb diets 3. Bitcoin alternative 4. Keep kids occupied at restaurants 5. Wrap dead fish http://searchengineland.com/goodbye-google-authorship-201975  

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Tags: Google

Google Local Icons & New Real Estate Snippets Spotted

August 12th, 2014 · 4 Comments

Google Local Icons

As Google morphs SERP design from desktop to mobile, it appears that it has decided that reading words is perhaps too much to ask of our educationally-challenged fellow users. And so it is now testing icons in the mobile results as shown below: I guess it’s easier to click on a cute picture than try [...]

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Tags: Google · Google Maps

Paid Local Pack Results?

August 12th, 2014 · 6 Comments

Paid Local Pack?

Our friends over at Moz saw a new SERP feature pop up in their MozCast. Notice the lovely paid ads dressed up as a local pack result? While this is a test, and nothing but a test, is it also a continued acknowledgement from Google that their current methods of dealing with Local search results suck? [...]

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Tags: Google

Is Pigeon An Acknowledgement That Google & SMBs Suck At Local?

August 7th, 2014 · 6 Comments

Steve Shackford‘s tweet got me thinking: @localseoguide Expedia-like move from Google’s algo today on “Dallas Hotels”. http://t.co/EeM4m7Kl8s jumped to #1. pic.twitter.com/SkzigIRSuH — Steve Shackelford (@HydrophobicDuck) August 7, 2014   We are definitely seeing a lot more national-local directory type sites showing up at the top of local SERPs as a result of Google removing or [...]

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Tags: Google

Google’s Top Heavy Ad Algorithm & The SEO Catch-22

August 6th, 2014 · 1 Comment

Catch 22 cover

  The SEO Catch-22: You’ve done all of the typical technical and content SEO stuff but your organic traffic keeps trending downwards Your SEO guy suspects the culprits are the above-the-fold in-content Adsense units designed to look like content Problem is they are your top performing ad units by a factor of at least 10x [...]

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Tags: Google