7:15 pm PDT update Well, things are moving right along in this election. I’m going to try to keep these short and sweet to avoid devolving into political commentary lol. First observation, people are really focusing on “battleground” states and North Carolina, Michigan, Wisconsin are all in focus. Also people are focusing on the Senate […]
I did not expect to open my inbox this morning to find that LSG has been voted the Top Local SEO Blog of 2020 on BrightLocal but 2020 has been throwing curve balls all year so why should today be any different? I’d like to thank the Academy, my family, and SEOTwitter, but most of […]
Hi friends, it’s me Dan. Your friendly SEO curmudgeon in training. Recently the SEO community (cough cough, SEO Twitter) has been caught up in a veritable tizzy about knowing HTML. Beyond the obvious epistemological considerations, I think there is a real ontological question raised by the primacy of HTML as a programming language in the […]
Hey everyone! It’s been a hot minute since I posted so just wanted to quickly come in here and share an update we made to a free tool. A while back we released a tool that would allow you to aggregate Lighthouse reports by template and visualize and report on assets across sites and at […]
LSG is hiring for a Senior Director of SEO position and I have had the opportunity to talk to a lot of great SEOs over the past week. Thanks to the growth of our industry over the past few years and COVID-19, it feels like there’s an ocean of highly skilled talent out there. But […]
What a week. What a year. Not sure about the rest of you but around these parts SEO doesn’t seem so relevant right now. The country is in the midst of some deep soul searching brought on by a fierce and rapid grass roots struggle to end the extrajudicial killing by police in the Black […]
Soon after Local SEO Guide hired me last year, one of our multi-location retailer clients asked us to produce a few hundred buying guides for all sorts of products they sell. Bulk napkins, refrigerators, laundry detergent, you name it. My first big project! The timeline was about one month, on top of overlapping deadlines for […]
I have seen a lot of “It’s the best time to invest in SEO!” chatter on the socials. The Rt value of that message is definitely >1 in this industry, and it is certainly in my interest to believe it. But is it true or just the usual self-serving rap boast by a profession that […]
If you are a small business owner and were not awake late last night and early this morning endlessly refreshing your browser scouring Twitter for information, your hopefully peaceful night’s sleep may be the last you can enjoy for some time. I was fortunate enough to get a call from a financial advisor (not to […]
Investing in anything at the moment is not an easy decision. Now imagine you have to invest in something as perceptually flaky as SEO. Now imagine you have to convince someone else to invest in SEO. You’d better have your shit together. With that in mind, I’d like to offer you Local SEO Guide’s version […]