LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Enterprise SEO'

5 Ways SEMRush Makes Me Look Like a SEO Wizard To Potential Clients

February 11th, 2014 · 10 Comments

Prank Pack Rankings

First off, thanks to SEMRush for providing me with a free account for the very long time it took me to write this. I appreciate your patience. For those of you in a hurry, here’s a two-week Guru SEMRush Promo Code to get you started. I have used a lot of SEO tools over the [...]

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Tags: Enterprise SEO · SEO Tools

Enterprise SEO Strategy Tip: Don’t Roll Back Your Canonicalization

April 24th, 2013 · 1 Comment

Canonicalization SEO

enlarge If you don’t have a good SEO QA process, make sure you let the SEO guy know when you push new stuff live.  You’re likely to break something.  Better yet, let him know before you push it live.

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Tags: Enterprise SEO

Rel=Can’t Stand Them: Why the Rel=Canonical Tag Sucks

April 18th, 2013 · No Comments

Dr. Pete Myers’ post, Rel=Confused? Answers to Your Rel=Canonical Questions, has reminded me that I have had a bee in my bonnet about the rel=canonical tag for a while that I’ve been meaning to get off my chest on these hallowed pages.  In short, the rel=canonical tag sucks. You can’t always tell if they are working Contrary [...]

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Tags: Duplicate Content · Enterprise SEO

Facebook Leaves Home Without The SEO

April 5th, 2013 · 8 Comments

Facebook Home Google

Ok I know Facebook is a big-ass brand that doesn’t need your stinking organic traffic, but if you’re going to have a big press conference about your amazing new mobile strategy, don’t you think the in-house SEO person would at least do the minimum to make sure that someone searching Google would be able to [...]

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Tags: Enterprise SEO · Facebook

The Problem With A-List SEO Agencies

February 27th, 2013 · 26 Comments

Dead Panda With Chainsaw

Image lifted from DeviantArt.com Too much business Leads to having to hire more people in a competitive industry where there are not enough skilled providers and a lot of churn from people jumping around trying to make more $ So you end up hiring inexperienced people and trying to train them on a “SEO system” [...]

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Tags: Enterprise SEO

When It Comes To SEO, Don’t Always Believe The Engineers…

December 12th, 2012 · 6 Comments

Argo Airport Scene

A friend who is a former spook told me how he once smuggled an Arab man out of the Middle East.  ”I dressed him in short pants.”  ”Why?” I asked.  ”Because Arab men never wear shorts.  People tend to only see what you tell them to see.” Which brings me to the following response I [...]

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Tags: Enterprise SEO · Uncategorized

The Ultimate List of Pharmaceutical SPAM Keywords

December 6th, 2012 · 2 Comments

The Colbert Report Mon – Thurs 11:30pm / 10:30c Low-T & Low-O www.colbertnation.com Colbert Report Full Episodes Political Humor & Satire Blog Video Archive A new client has been seriously dinged by Google because their site is littered with SPAM. This is quite common for UGC sites where the U is a perv merchant or [...]

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Tags: Enterprise SEO

Treating SEO Colds While Ignoring SEO Cancer

October 11th, 2012 · 9 Comments

Dr. House Lupus Meme

Source: Ocafe I sometimes get asked by potential clients to only look at a specific part of their site that is not getting as much organic traffic as the client wants.  While there are all sorts of strategies you can apply to parts of a site to improve its potential for attracting more search traffic, [...]

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Tags: Enterprise SEO

NBC News Blows Redirect From MSNBC.com

July 15th, 2012 · 4 Comments

  image from sodahead   16 years ago I participated in something called “Project Ohio” – the partnership between NBC and Microsoft to create the awesomely named MSNBC. Today NBC is buying full control of MSNBC from Microsoft and is changing MSNBC.com to NBCNews.com – only they forgot to tell the SEO guy. Go to [...]

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Tags: Enterprise SEO

The SEO Guide To Happiness

July 13th, 2012 · No Comments

1. Don’t block Googlebot or Bingbot from crawling your site in your robots.txt file 2. Don’t serve 403 response codes to a browser when the user-agent = Googlebot or Bingbot 3. Check out #1 Search Engine Ranking Factor: SEO QA And every little thing gonna be alright…

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Tags: Enterprise SEO