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Entries from January 2008

Get Your Business Reviews on Google Maps

January 29th, 2008 · 4 Comments

Miriam Ellis just put together a fantastic post on all of the sites that Google Maps is using as sources for review information for the hospitality industry. Here’s the list:
10best.com
Aol.com
ChefMoz.org
Citysearch.com
Dine.com
DiningGuide.com
Dinnerbroker.com
Frommers.com
Gayot.com
Giatamedia.com
Greenopia.com
Holidaycheck.com
Holidaycheck.de
Holidaycheck.es
Holidaycheck.fr
Holidaycheck.it
Holidaycheck.nl
Holidaycheck.pl
Holidaycheck.ru
Hotelchatter.com
HotelGuide.com
Hotelguide.net
Insiderpages.com
Menupages.com
Mytravelguide.com
Priceline.com
RestaurantRow.com
Travelocity.com
Travelpost.com
Tripadvisor.com
Virtualtourist.com
Yahoo.com
Yelp.com
Zagat.com
I recommend checking out Miriam’s post for some great insight into how to use this list to your advantage.
My $0.02 as your Local SEO Guide […]

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Tags: CitySearch · Google Maps · InsiderPages · Yelp · Online Maps · Local Search

Zvents Launches New Local Search

January 28th, 2008 · 4 Comments

Zvents, the “what’s going on in town” search site, launched a new local search service. I guess they are thinking that while you are looking for a local concert or bookreading that you might want to go out to eat after and so they will show relevant local listings (and provide the ability to […]

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Tags: Local Search

Local SEO Just Got A Bit Harder This Week: Google Local

January 24th, 2008 · 23 Comments

As you may know there have been numerous sightings this week of expanded Google Local results in Google’s Web Search. Previously when Google detected a local search they were displaying 3 Google Local business listings before the organic results, but now they are starting to show ten. So that’s why all those yellow […]

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Tags: Social Media Optimization · Small Business Marketing · Digg.com · Google Maps · Superpages · Yellowpages.com · Yellow Pages · Google · Online Maps · Local Search

Meetup.com = Local Marketing

January 23rd, 2008 · 5 Comments

There are so many Web tools and sites to help you market yourself locally that it can make your head spin. The best ones are easy to understand and use, like Meetup.com. For those of you who are looking for simple, inexpensive ways to reach your target customers, Meetup could be just the […]

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Tags: Meetup · Small Business Marketing · Social Media Optimization · Local Links · Local Search

Naming Your Business With SEO/Linkbait In Mind

January 16th, 2008 · 15 Comments

Warning: This post is not for those who are weak of heart or small children. If you use the safe search option on Google or a V-chip turn back now. You are in the wrong place. Really. Stop. I mean it.

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Tags: Small Business Marketing · Local Links · Linkbuilding · Keywords

How To Judge The SEMMYS

January 15th, 2008 · No Comments

As many of my readers now know The SEMMY Awards nominations have been announced and I am both a judge in the Small Business Marketing category and a nominee for the following posts:
Yelp SEO Analysis: Part One
Geotargeting Location By IP Address = SEO Death
As I was going through all of the Small Biz posts […]

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Tags: Small Business Marketing · SEMMY Awards · Blogging

Small Business Sees 300% Increase in Internet Business in 2007

January 15th, 2008 · 7 Comments

I was talking with a Pleasanton cabinet retailer who had just read Your Marketing Sucks and was starting to realize that his very pretty website was not designed to drive leads. In spite of this he was still able to see a 300% increase in the amount of business he generated from the Internet […]

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Tags: Small Business Marketing · Paid Search · Local Advertising

Help Me Judge The SEMMYs!

January 12th, 2008 · 7 Comments

I have been asked to judge the Small Business category of the 2008 SEMMY Awards. The SEMMYS are for the best blog posts and articles in search marketing. The awards were conceived of by Matt McGee and the judges are a veritable who’s who of search bloggers (excluding yours truly of course - […]

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Tags: SEMMY Awards · Blogging

Local SEO 2008 Predictions

January 10th, 2008 · 26 Comments

 
Greg Sterling recently posted his 2008 predictions for local search and I thought it only right that I take on the 2008 predictions for local search engine optimization, particularly because Greg’s post never even mentioned the subject. So here goes:

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Tags: Linkbuilding · Ranking Factors · Google · Local Search

There Goes The Neighborhood…

January 9th, 2008 · 2 Comments

This just in…UrbanMapping, the guys who provide neighborhood data to local search companies, have just launched a free API. According to their CEO, Ian White, this means you can send them a lat/long and they will send you the associated neighborhood points contained within.

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Tags: Urban Mapping · Neighborhood Data