LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & MARKETING MADE SIMPLE

 

Entries from December 2007

The Local SEO Community

December 31st, 2007 · 20 Comments

When I started this blog my good friend, Matthew Yeomans of Custom Communication, UK social media consultants, told me that 99% of bloggers never make it past 90 days of blogging. Today is Local SEO Guide’s 90-day-mark and while it’s tempting to chuck it in (I am writing this at the breakfast table which […]

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Tags: Blogging

Best SEO Blogs of 2007

December 27th, 2007 · 4 Comments

The end of the year is the perfect time to point out some of my favorite sources of SEO information. For my readers in the SEO industry this is all going to be pretty old hat but for all of the rest I think you’ll find these links quite valuable. Here are […]

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Tags: Blogging

Best Internet Marketing Blog Posts of 2007

December 26th, 2007 · No Comments

If you want to see an example of a really hard-working blogger who writes exceptional articles on Internet marketing I suggest you check out Tamar Weinberg’s Best Internet Marketing Blog Posts of 2007. It’s an exhaustive list that should provide any Internet marketer with enough reading material for all of 2008. Here’s a […]

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Tags: Paid Search · Social Media Optimization · Facebook · Linkbuilding · Sphinn · Blogging · Stumble Upon

How To Wrap A Present

December 23rd, 2007 · 4 Comments

It’s almost Christmas Eve, the kids are in bed and I bet a lot of you are getting ready for that final stretch of gift wrapping. Maybe this year instead of doing a botch job you’ll do a search on Google for “How To Wrap A Present“. The strange thing is nobody […]

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Tags: Keywords

Give A Little SEO for Christmas

December 21st, 2007 · 12 Comments

This holiday season how about giving the gift of SEO?
Why not link to your favorite cause with targeted keywords in the anchor text? It’s the gift that keeps on giving, and of course it looks great under the tree.
Here’s my list Google Santa:

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Tags: Uncategorized

Seasonality & SEO

December 20th, 2007 · 1 Comment

Here’s a quick one: Per my post on Black Monday sales here’s yet another reminder to use keywords on your site that focus on seasonal events.
A few weeks ago I posted about Matt Booth’s 2008 Predictions for the Yellow Pages. Now I am on page one of Google for searches for “2008 Predictions“. […]

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Tags: Keywords

Is There A Local Opportunity For Firebrand TV?

December 19th, 2007 · 3 Comments

I was channel surfing in a hotel tonight and suffering through an incredibly crappy selection of televised entertainment when I came upon Firebrand (warning: huge flash homepage), a channel that just shows very cool commercials. Given the state of TV these days I wasn’t surprised that I found Firebrand TV much more entertaining than […]

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Tags: Local Video · Small Business Video · Firebrand

Yellowbot SEO Analysis: Part Two

December 18th, 2007 · No Comments

This isn’t so much a continuation of Yellowbot’s yellow pages seo analysis I wrote about last week as it is a re-examination of the point I brought up regarding Yellowbot’s elimination of category hierarchies.

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Tags: Yellowbot · Google Trends · Verticals · Yellow Pages · Local Search

National Brands/Local Retailer SEO Smackdown!

December 17th, 2007 · 16 Comments

I recently was shown a letter from a national brand to one of its local retailers prohibiting them from using the brand’s name in their site URLs. I am sure most of the retailers would have no idea why they received this letter but for those in the know this is a shot across […]

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Tags: Local Advertising · Local Data · Uncategorized

Google Trends Works For SEO

December 14th, 2007 · 22 Comments

Most of my readers should be familiar with Google Trends and the SEO benefits of using the service as a keyword research tool. For those of you new to the concept, Google Trends shows you terms that a lot of people are currently searching for on Google. Place those terms on your website […]

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Tags: Google Trends · Keywords · Google